E-commerce Development

Build a store that makes buying easier.

We design, develop and improve e-commerce experiences around how customers discover products, make decisions, complete purchases and return.

More Than a Storefront

Every step around the purchase matters.

A commerce experience connects products, content, navigation, payments, shipping, reviews, retention and the systems your team manages behind the scenes. When those parts do not work together, customers feel the friction and the team carries the complexity.

  1. Help customers find the right product

    Improve navigation, collections, search, filters and merchandising around real buying behavior.

  2. Build confidence before checkout

    Use clearer product information, proof, comparisons and supporting content to reduce uncertainty.

  3. Connect the operating systems

    Plan integrations across payments, shipping, inventory, subscriptions, CRM, reviews and retention tools.

  4. Keep improving after launch

    Support the store with technical maintenance, content, SEO, creative and conversion priorities.

E-commerce services

Choose the commerce service that matches the current need.

Choose a focused commerce engagement or connect the customer journey, platform and operating systems through one project.

  • Shopify Development service

    Shopify Development

    Custom Shopify stores, themes, reusable sections, app integrations and improvements designed around the brand and catalog, with clarity.

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  • WooCommerce Development service

    WooCommerce Development

    Flexible WooCommerce stores, customization, integrations and support for businesses that need commerce within WordPress, with clear delivery priorities.

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  • Custom E-commerce Development service

    Custom E-commerce Development

    Purpose-built commerce experiences for requirements that extend beyond a standard platform implementation, with clear priorities for reliable delivery.

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  • E-commerce Redesign and Migration service

    E-commerce Redesign and Migration

    Store redesigns and platform migrations planned around products, customers, orders, URLs, integrations and operational continuity, with reliable delivery.

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  • B2B and Wholesale E-commerce service

    B2B and Wholesale E-commerce

    Ordering experiences for wholesale buyers, approved accounts, custom pricing, invoicing and repeat purchasing workflows, with clear delivery priorities.

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  • Subscription and Membership Commerce service

    Subscription and Membership Commerce

    Recurring-purchase and membership journeys designed around customer choice, account management and retention, with clear priorities for reliable delivery.

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  • E-commerce Integrations service

    E-commerce Integrations

    Connections across payment, shipping, inventory, CRM, ERP, reviews, loyalty, email and marketplace systems where supported, with reliable delivery.

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  • E-commerce CRO and Optimization service

    E-commerce CRO and Optimization

    Research-led improvements to product discovery, product pages, cart journeys, content and technical performance, with clear and reliable delivery.

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  • Multi-Vendor Marketplace Development service

    Multi-Vendor Marketplace Development

    Marketplace experiences with vendor, catalog, order and administrative workflows shaped around validated requirements, with clear and reliable delivery.

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  • Amazon and Marketplace Management service

    Amazon and Marketplace Management

    Structured support for marketplace listings, catalog content and connected channel management where included in scope, with reliable delivery.

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Connected Commerce

The customer journey and the operating system behind it.

Store strategy service delivery

Store strategy

  • Platform and architecture review
  • Customer and purchase journeys
  • Catalog and collection structure
  • Feature and integration requirements
  • Migration planning where required
Experience design service delivery

Experience design

  • Navigation and product discovery
  • Collection and product templates
  • Cart and checkout journey
  • Responsive interface design
  • Subscription, wholesale or account flows
Development and integration service delivery

Development and integration

  • Theme and component development
  • Commerce configuration
  • Custom functionality
  • Payment, shipping and system connections
  • Analytics and conversion tracking
Launch and improvement service delivery

Launch and improvement

  • Product and content migration
  • Functional and device testing
  • Launch support
  • Performance review
  • Ongoing technical and conversion work

UnikBrushes does not manufacture, fulfill or physically distribute products.

Our Approach

How we approach e-commerce development.

  1. Understand the commerce model

    We review the products, customers, channels, operations, current technology and commercial priorities.

  2. Map the purchase journey

    We identify how customers discover, compare, decide, buy, receive support and return.

  3. Define the system

    We plan the store structure, templates, content, functionality, integrations and migration requirements.

  4. Design and develop

    We create the approved experience and connect the systems needed to operate it.

  5. Test and launch

    We validate products, customer states, devices, payments, shipping, tracking and launch-critical workflows included in scope.

  6. Improve

    We continue with technical support, content, search, retention or conversion priorities when required.

The connected decisions behind the commerce experience.

Because UnikBrushes works across connected disciplines, decisions can be made with the wider commerce experience in mind.

  • Store strategy

    Platform and architecture review. Customer and purchase journeys.

  • Experience design

    Navigation and product discovery. Collection and product templates.

  • Development and integration

    Theme and component development. Commerce configuration.

  • Launch and improvement

    Product and content migration. Functional and device testing.

One team across the decisions that shape the commerce experience.

Commerce and brand together

Product experience, content and creative are treated as parts of one customer journey.

Development with operational context

Technical decisions are reviewed against how the store, catalog, promotions and integrations will be managed.

Growth connected to the destination

Search, advertising, email and social work can align with the experience customers reach.

Support that retains context

Ongoing technical and growth work can continue with the team that understands the decisions behind the store.

FAQs

Clear answers before the first conversation.

Do you work with Shopify and WooCommerce?

Yes. We provide design, development, redesign, migration, integration and support services across Shopify and WooCommerce. The right approach depends on the current setup and requirements.

Can you redesign an existing store without rebuilding everything?

In some cases, yes. We first review the theme, apps, code, content and goals to determine what can be improved safely and what should be replaced.

Can you help with subscriptions or wholesale?

Yes. We can plan and implement subscription, membership, B2B or wholesale journeys where the selected platform and tools support the required workflow.

Can you connect our email, reviews and loyalty tools?

Yes, where the tools provide suitable integrations and access. We confirm the data flow, customer states and limitations before implementation.

Can you improve our conversion rate?

We can research and improve the customer journey, content, interface and technical experience. We do not guarantee a specific increase because results also depend on traffic quality, product, pricing, demand and operations.

Can you migrate our store?

Yes. Migration planning can include products, customers, orders, content, URLs, redirects, integrations and analytics. The exact scope depends on the source and destination systems.

Do you support stores after launch?

Yes. Ongoing support can include technical maintenance, bug fixes, performance, content, SEO, campaign creative and conversion improvements.

Build a stronger path around every product.

Tell us where customers are getting stuck and what the business needs the store to support next.