Department
Lifecycle Marketing
Type
Full-time
Workplace
Remote · India
Schedule
Flexible hours with agreed team and client collaboration windows
Experience
2+ years of relevant experience required
The opportunity
You will plan, build and improve email campaigns and lifecycle journeys across client accounts, balancing commercial goals with relevance, consent, data quality and deliverability.
What you will do
Plan campaign calendars, customer journeys, segmentation and lifecycle automation.
Build and quality-check responsive email templates, links, tracking and personalization.
Coordinate copy, creative, offers, landing pages and approval workflows.
Monitor list health, consent, sender reputation and deliverability signals.
Run meaningful subject-line, content, timing and audience tests.
Report performance with clear observations and optimization priorities.
What you will bring
At least two years of hands-on email or lifecycle marketing experience.
Experience with a major email platform, segmentation, automation and campaign QA.
Understanding of deliverability, consent, suppression and list hygiene fundamentals.
Comfort with analytics, spreadsheets, UTM tracking and performance reporting.
Clear copy judgment and careful attention to technical campaign details.
What good work looks like
Campaigns reach the intended audience with accurate content and tracking.
Automation reflects the real customer journey and stays maintainable.
Testing produces useful learning rather than isolated metric changes.