Yongyi Prints

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Project Summary

Client: Yongyi Prints
Industry: Global Packaging Manufacturing
Services Provided: Web Design & Development, WordPress Migration, English-Language Website Build, Technical & On-Page SEO, Content Architecture, Social Media Marketing, Paid Ads, Email Marketing, Website Maintenance, Brand Positioning, Marketing Strategy

About Yongyi Prints

Yongyi Printing is a global leader in premium packaging solutions, serving enterprises across multiple industries for more than 20 years. The company blends craftsmanship, automation, and certified compliance to deliver packaging that meets strict international standards. Their expertise spans luxury cosmetics, premium spirits, electronics, consumer goods, food packaging, and more. 

The Challenge

Yongyi Prints had a strong global presence and decades of industry experience, but their digital identity did not reflect the sophistication of their manufacturing capabilities.

The legacy website was built entirely in Chinese, making it difficult to reach U.S. and international clients. The layout was outdated, lacked clarity, and provided very little information about Yongyi’s services, certifications, and manufacturing processes. The brand needed a complete transformation that aligned with their global footprint.

The website required:
• A modern English-language platform optimized for U.S. and Western markets
• Clear presentation of their capabilities, industries served, and product categories
• A premium look and feel to match the quality of their packaging solutions
• Strong SEO foundations to rank internationally
• A structure that supports long-term digital marketing and lead generation

To scale globally, Yongyi Prints needed a digital ecosystem that could support SEO, paid ads, international content, and ongoing marketing efforts.

Yongyi Prints

Our Solution

UnikBrushes partnered with Yongyi Prints to rebuild their digital presence from the ground up, transforming their local Chinese website into a polished, English-language global showcase designed for enterprise buyers.

Website Redesign and UX

• Modern, premium UI design inspired by global packaging leaders
• Clear navigation for industries, capabilities, services, and product categories
• Structured content sections highlighting certifications, sustainability, and manufacturing quality
• A visual-first layout with high-quality imagery and clean typography
• Mobile-first experience optimized for international B2B buyers
• Strategic use of CTAs to convert high-intent users such as sourcing teams and procurement managers

WordPress Development

• Migration from Chinese content to a fully English WordPress platform
• Custom page templates for capabilities, industries, and product categories
• Fast-loading, performance-optimized architecture
• Clean backend structure for expanding categories or adding new industry pages
• Multilingual-ready features for future language expansion
• A scalable CMS foundation built for ongoing SEO and marketing

SEO and Content Architecture

• English keyword research targeted toward global packaging and manufacturing buyers
• SEO-optimized pages with best-practice structure, schema, and metadata
• Clean URL architecture designed for international search engines
• Content crafted to highlight automation, precision, certification, and global compliance
• Internal linking system for topical authority across capabilities and industries
• Foundational SEO setup for long-term visibility in the U.S., Europe, and Southeast Asia

Conversion Optimization

• Clear inquiry funnels for B2B lead generation
• Trust signals such as certifications, sustainability badges, and compliance details
• Improved service and category explanations crafted for enterprise decision-makers
• Navigation flows that guide visitors across industries, capabilities, and contact pages

Growth Marketing

UnikBrushes continues to support Yongyi Prints with a complete marketing ecosystem:
SEO: Content creation, on-page improvements, and backlink acquisition
Social Media: LinkedIn and other platforms highlighting capabilities, process videos, and industry expertise
Paid Ads: Search and display campaigns for B2B packaging buyers and procurement teams
Email Marketing: Automated flows for lead nurturing and capability showcases
Analytics: Monthly reports on traffic, leads, performance, and ROI

Key Outcomes

• A modern, global-ready English website that accurately represents Yongyi Prints
• Stronger trust among U.S. and international B2B clients
• Improved presentation of certifications, quality standards, and capabilities
• Significant boost in search visibility with structured SEO foundations
• Higher-quality inquiries from B2B buyers and sourcing teams
• A scalable digital platform for long-term marketing expansion

Highlights of the Rebuild

• Full platform transformation from Chinese to English
• Enterprise-grade UX tailored for B2B manufacturing and procurement workflows
• Structured capability and industry pages
• Fast-loading WordPress architecture optimized for global audiences
• SEO-friendly design ready for international ranking
• Scalable backend for future growth

Services Provided

• Website strategy and UX design
• Custom WordPress development
• Technical and on-page SEO
• English content architecture
• Social media marketing
• Paid ads management
• Email marketing automation
• Analytics and monthly reporting

Technology Stack

WordPress, Elementor Pro, custom PHP components, GA4, Google Tag Manager, CDN, WebP optimization, SEO plugins, multilingual-ready features.

Client Testimonial

“UnikBrushes helped us transform our digital identity for global markets. Moving from a Chinese-only website to a premium, international English site has made an enormous difference. Our capabilities, certifications, and manufacturing expertise are clearly represented, and the ongoing SEO and marketing support has significantly improved our visibility and lead generation.”

Management Team, Yongyi Prints

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Conclusion

Yongyi Prints’ transformation is an example of how a global manufacturer can elevate its digital presence to match its capabilities and reputation. With strategic design, performance-driven development, and integrated marketing support, UnikBrushes helped build an international platform ready for long-term expansion.

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