Friendometry

We began with a full website rebuild, then transitioned into an ongoing partnership to boost visibility, maintain stability, and offer strategic direction.

Website Rebuild & Redesign (Completed)

• Rebuilt the entire website from scratch on WordPress
• Selected modern, lightweight, and secure plugins
• Redesigned every page with a focus on clean UI, accessibility, and intuitive UX
• Crafted layouts tailored to parents and caregivers with mobile-first responsiveness
• Improved page speed, security, and backend manageability
  
  

Social Media Marketing (Ongoing)

• Managing and creating consistent content for Facebook, Instagram, LinkedIn, and Pinterest
• Storytelling through quotes, educational posts, and parent-focused content
• Growing audience engagement through relatable, value-driven campaigns
• Designing eye-catching visuals that resonate with the parenting niche
• Monitoring platform insights to optimize reach and performance
  
  

Website Maintenance (Ongoing)

• Performing regular backups, speed optimization, and security checks
• Monitoring performance and supporting new feature rollouts
• Updating plugins and WordPress core without compromising stability
  
  

Strategic Business Consultation (Ongoing)

• Providing growth ideas, campaign suggestions, and product improvement strategies
• Helping the team align digital actions with core business goals
• Guiding content planning, seasonal campaigns, and app promotion strategies